Last updated: April 2026
Salty's Yarmouth is operated by Quay Hospitality Group (“we”, “us”, “our”). We are committed to protecting your privacy and handling your personal data in a transparent and responsible manner, in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
The data controller for your personal information is Quay Hospitality Group, operating Salty's Yarmouth at Quay Street, Yarmouth, Isle of Wight, PO41 0PB. If you have any questions about how we use your data, you can contact us at bookings@saltysiow.co.uk.
2. What Information We Collect
We may collect and process the following personal data:
- Contact details — name, email address, and telephone number when you submit an enquiry or reservation request via our contact form.
- Communication records — details of any correspondence you send us, including emails and messages.
- Usage data — information about how you use our website, including pages visited, time spent, and referring URLs, collected via Google Analytics and Google Tag Manager.
- Technical data — IP address, browser type and version, device type, and operating system.
3. How We Use Your Information
We use your personal data for the following purposes:
- To respond to enquiries and reservation requests you submit through our website.
- To manage bookings and provide the services you have requested.
- To improve and maintain our website and services.
- To comply with legal and regulatory obligations.
- To send you relevant information about events or updates at Salty's, where you have consented to receive such communications.
4. Legal Basis for Processing
We process your personal data on the following legal bases:
- Legitimate interests — to respond to enquiries, manage our business operations, and improve our website.
- Contract performance — where processing is necessary to fulfil a booking or reservation you have made.
- Consent — where you have explicitly opted in to receive marketing communications.
- Legal obligation — where we are required to process data to comply with applicable law.
5. How We Share Your Information
We do not sell, rent, or trade your personal data with third parties for marketing purposes. We may share your data with:
- Service providers — trusted third parties who assist us in operating our website and services (such as email delivery via Brevo), bound by confidentiality obligations.
- Analytics providers — Google Analytics, used to understand how visitors use our site. Data is anonymised where possible.
- Legal authorities — where required by law, court order, or to protect the rights and safety of our staff and customers.
6. Cookies
Our website uses cookies to improve your browsing experience and to collect analytical data. Cookies are small text files stored on your device. We use:
- Essential cookies — necessary for the website to function correctly.
- Analytics cookies — via Google Analytics and Google Tag Manager, to understand how the site is used. These may be disabled in your browser settings.
By continuing to use our website, you consent to our use of cookies. You can manage or disable cookies through your browser settings at any time.
7. Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Enquiry and booking data is typically retained for up to 24 months. You may request deletion of your data at any time by contacting us.
8. Your Rights
Under UK GDPR, you have the following rights in relation to your personal data:
- Right of access — to request a copy of the data we hold about you.
- Right to rectification — to request correction of inaccurate or incomplete data.
- Right to erasure — to request deletion of your data where there is no lawful reason for us to continue processing it.
- Right to restrict processing — to ask us to limit how we use your data.
- Right to data portability — to receive your data in a structured, machine-readable format.
- Right to object — to object to processing based on legitimate interests or for direct marketing purposes.
- Right to withdraw consent — where processing is based on consent, you may withdraw it at any time without affecting lawfulness of prior processing.
To exercise any of these rights, please contact us at bookings@saltysiow.co.uk. We will respond within 30 days.
9. Third-Party Websites
Our website may contain links to third-party websites (including ferry operators, tide information services, and social media platforms). We are not responsible for the privacy practices of those sites and encourage you to review their individual privacy policies.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be published on this page with an updated date. We encourage you to review this policy periodically.
11. Contact & Complaints
If you have any concerns about how we handle your personal data, please contact us in the first instance at bookings@saltysiow.co.uk. If you remain unsatisfied, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.
